Our client is a profitable, growing performance marketing agency that helps service-based businesses grow through Facebook and Instagram lead generation.

They’re looking for an experienced Meta Ads & Creative Specialist to step into a hands-on freelance engagement and take ownership of day-to-day campaign execution across a portfolio of 30+ client accounts.

This is a great fit for a true freelancer who wants a meaningful, consistent engagement while maintaining the independence and flexibility that comes with freelance work.

You’ll work fully remotely from anywhere in Canada and have the autonomy to organize your own schedule. There are no rigid 9-to-5 hours or expectations to sit online simply for the sake of being available. Instead, you’ll be trusted to stay on top of your accounts, meet deadlines, communicate proactively, and deliver great work.

You’ll work directly with the Co-Founders in a lean, entrepreneurial environment where you can move quickly, experiment with new creative ideas, and have a visible impact.

What You’ll Do

Meta Ads Campaign Execution

• Manage day-to-day campaign execution across 30+ Meta ad accounts.
• Build campaigns using established templates and proven structures.
• Launch, duplicate, edit, and refresh campaigns, ad sets, and ads in Meta Ads Manager.
• Monitor campaign performance daily, identify issues, and take action when needed.
• Keep accounts fresh through ongoing creative testing and refreshes.
• Track performance and provide clear, action-oriented weekly reporting.

Creative & Copy

• Develop new ad concepts, creative angles, hooks, headlines, and direct-response copy.
• Write short-form scripts for paid social creative.
• Create and refresh static ads using Canva.
• Complete basic video editing and repurpose existing assets into new variations.
• Use AI tools to accelerate ideation, copywriting, and creative production.
• Support ongoing social media content for the agency itself.

What We’re Looking For

• 3+ years of marketing agency experience.
• Hands-on experience working in Meta Ads Manager.
• Experience launching and managing Facebook and Instagram ad campaigns.
• Experience managing multiple client accounts simultaneously.
• Strong creative instincts and direct-response copywriting skills.
• Ability to develop hooks, headlines, ad copy, scripts, and new testing angles.
• Experience creating and refreshing paid social creative.
• Comfortable creating static ads in Canva and completing basic video edits.
• Comfortable incorporating AI tools into your workflow.
• Ability to monitor campaign performance and understand core Meta campaign metrics.
• Excellent organization and attention to detail.
• Self-directed and comfortable owning your workload without heavy oversight.

Nice to Have

• Experience running lead generation campaigns.
• Experience marketing local or service-based businesses.
• Experience within veterinary, healthcare, dental, or other clinic-based industries.
• Experience with GoHighLevel, ClickUp, or landing page tools.
• Experience creating B2B social media content.
• Experience developing SOPs, templates, or repeatable creative systems.

Tools You’ll Work With

• Meta Ads Manager, ClickUp, Canva, CapCut, ChatGPT, Claude, Nano Banana, Google Drive, GoHighLevel, and Lovable.

What Success Looks Like

You’re someone who can be trusted to take ownership and keep things moving without needing constant direction.

Client campaigns are monitored consistently and actively managed. Creative doesn’t sit untouched long enough to go stale. You’re regularly introducing new hooks, scripts, concepts, copy, and testing angles while keeping accounts organized and performance visible.

You communicate proactively, know when something needs attention, and are comfortable making things happen independently.

Why This Is a Great Freelance Engagement

This is an opportunity to get the best of both worlds: consistent, meaningful work without giving up the autonomy of freelancing.

You’ll have a steady portfolio of accounts to own, direct access to the Co-Founder, and room to bring your own ideas and creative thinking to the work. The agency is profitable, growing, and intentionally lean, so your contribution will be highly visible.

Most importantly, you’ll have control over how you structure your time. There are no rigid 9-to-5 hours or unnecessary layers of management. As long as campaigns are being monitored, deadlines are met, communication is strong, and the work gets done, you’ll have the flexibility to organize your schedule in the way that works best for you.

For an experienced freelancer who loves Meta advertising, creative experimentation, variety, autonomy, and entrepreneurial environments, this is a chance to secure a substantial three-month engagement while maintaining the flexibility to continue running your freelance business.